Jamie Murphy

Jamie has over 7 years experience working for International brands as a full stack developer & e-commerce/conversion optimization expert. Outside of work he likes to hike and is trying to learn new languages.

Jamie's articles

How to Perform A/B Testing with Google Optimize

Design & UX

By Jamie Murphy, June 26, 2018

Jamie Murphy shows how to use Google Optimize to make data-driven design decisions by experimenting with variations, to see which converts better.

Optimizely A/B Testing Tools: Knowing Which is Right for You

Design & UX

By Jamie Murphy, June 25, 2018

Jamie Murphy summarizes the tools offered by Optimizely, identifying suitable scenarios for when they could be used.

5 A/B Testing Tools for Making Data-driven Design Decisions

Design & UX

By Jamie Murphy, December 22, 2017

Jamie Murphy introduces five A/B testing tools for maximizing website conversions, explaining how each works so you can choose one for you or your team.