Content strategy

In this article, we’ll be looking at planning the content to address Return On Investment (ROI) and usability.

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Read Site Launched? Review Your Copy and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.

Read 5 Common Punctuation Problems to Avoid and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.

Read Why Consistent Language Matters and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.

In this article, I'll highlight the 10 most common user interface typos I see and help you avoid them.

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Read Use a Beta Test to Source User-Generated Content and Build Your Brand and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.

Read We Talked Content Strategy with Georgina Laidlaw – The Transcript and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.

Read Create a Style Guide for Your Brand and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.

Natural language is usually easy to read, because you’re avoiding words you wouldn’t naturally say, and it typically has a predictable, chatty rhythm, so even long sentences can be easy to follow.

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Read 5 Critical Web Development Mistakes and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.

Read Should Your Site be Written in Plain English? and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.

Read We Talked Punctuation with the Experts - The Transcript and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.

English might be the official language of 88 states, but that doesn’t mean there aren’t regional variations that you need to cater to if you’re targeting anyone beyond your own local borders.

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Read Internationalization: The Copy Conundrum and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.

Read Making Demands: When to Say Please in Instructions and CTAs and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.

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Read 7 Reasons Your Copy Briefs Don't Work and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.

Do you respond better to "Open My Help File" or "Open Your Help File". Does it make a difference? Georgia Laidlaw gets up close and personal with pronouns.

Georgina Laidlaw wonders if those "as seen in" or "as featured in" blocks used on so many sites have as positive an effect as the site owners might think.

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Of all the aspects of a website that should be user tested, the effectiveness of text - web copy - should be a top priority. Georgina Laidlaw explains how you could go about it.

This article is about's Georgina Laidlaw's insight about how important Grammar is.

Your Guide to the 10-Minute Homepage Copy Review

This article will help you decide where you should focus your product.

In this tutorial, you will learn how to make your homepage copy more readable, by simplifying the language you use and product's features and benefits.